Visit Belfast’s approach to campaign activity is focused on direct access cities and those segments and regions that have the strongest prospects for visitor number and revenue growth in the short term. Partners have the opportunity to buy into campaign activity from as little as £5k.
In 2017/18, Visit Belfast will spend £800k working with Tourism Ireland, carriers and partners. Our aim is to increase market share of city break and overnight visitors from Great Britain and key European city markets. Additionally, we will continue to promote day trips and overnight visitors from NI and ROI through selected targeted activity. Campaigns can also be supported by partners who provide competition prizes, special offers, deals and packages.
Visit Belfast welcomes new opportunities to work with industry partners on campaign activity.
Find Your Unique Belfast Summer Campaign – ROI July 2017
Festival Season Autumn Campaign – ROI
Christmas Campaign - NI & ROI
Carrier Campaigns GB
Expedia Digital Campaign - UK-wide September 2017
Aer Lingus – London September 2017
Flybe - Destination? September 2017
P&O – Scotland October 2017
Carrier Campaigns Europe
Opodo – Berlin May 2017
For further information contact: Lorraine McGoran - firstname.lastname@example.org
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